Eleanor Stones

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Why You Should Use Templates in Your Online Business

I sell a set of website, email and social media templates over on my shop. I love that I’m able to help those who perhaps don’t have the budget yet for a custom design, but who still care about having a beautiful yet functional online presence.

A template is a pre-formatted design that you can use to replace with your own content so that you can quickly and easily set up your website, share branded social media content create beautiful email campaigns.

Ever wondered why should you invest in website, email or social templates for your business? Well, you’re not alone. And I totally get it. But, trust me, these handy templates have the power to seriously level up your business. Why? Well, here’s 5 reasons that might swing your decision.

1. You'll Learn As You create

My templates are the perfect bridge between expert and DIY.

Not only do you get a killer template to use on your socials, email or website, you’ll receive a video guides to help you along in this journey. You can watch and rewatch them as many times as you wish as you learn the best practices and methods of updating and launching your design. No Googling how to edit an image or when to send an email!

For the website templates in particular, this is invaluable. You’ll come out confident that you can tweak and edit your gorgeous website as you please.

If you used, say, a free Squarespace template, you wouldn’t get the support or education that you do with these premium templates.

I’m all for empowering my clients and customers to maintain their website without needing to rely on someone like me. But of course, I’m there to point you in the right direction if needed.

2. It’s designed with expertise

A lot of the hard work has been done for you. There’s no second guessing the design, each website, email and social template is optimised for success. I’ve spent literally years testing, trialling and learning these platforms. I know ‘em like the back of my hand. I’ve discovered a lot of tricks and tips that I can’t wait to share with you to create a powerful online presence.

3. You’ll be consistent

I’ve said it before and I’ll say it again. Heck, I’ll climb out of my window and shout it from my rooftop.

Consistency 👏 Wins 👏 Every 👏 Time 👏

You can show up looking consistent, so you will be instantly recognisable. As I offer a range of templates covering your website, social and email, you can show up looking on brand across the internet. You can create the same look and feel on different platforms which provides your audience with familiarity. And what does your audience do when you’ve built this know, like and trust? Yep, they’ll be so much more likely to open up their purse and type in their credit card details.

4. You’ll Be Unique

My love, with one of my templates, you’re going to stand apart from your competition in style.

But, how can a template be unique?

The beauty of these templates is they are completely customisable. I encourage my customers to have a play with the settings, to inject your own brand colours and get creative with images. Two people can buy the same template and end up with a completely different website.

I’ve also spent a lot of time making sure these templates have that boutique feel, that they are designed with a specific person (you) in mind. I’m not selling to the masses here!

5. You’ll Save time

Whether it’s for your website, email or social media channel, using a template can save you a LOT of time. Time that could be spent serving your incredible audience and working with your dream clients.

Each channel requires a lot of graphic elements and technical know-how. With templates, you can skip a big chunk of time you would otherwise spend creating. And that is before we consider those moments of doubt that can halt us all in our tracks.

Rather than having to create something from scratch, you can simply make changes and edits in a few clicks. Glass of white in hand optional.

It all comes down to where you are in your business, and where you’re looking to take it in the near future.

I hope this has helped you make a decision on purchasing digital templates for your brand. If you’re interested, you can check out my range of templates below.

Oh, and please don’t hesitate to reach out or comment below if you have any further questions. I’d love to help out!

Shop Squarespace Website Templates

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Shop MailChimp Email Templates

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Shop Social Media Templates

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